For gorgeous, sexy lips full, glossy and bursting with moist color, Freeze 24/7 introduces PlumpLips IceSticks. IceSticks contains the same technology as the original PlumpLips clear plumping gloss, but now in a fresh palette of cool shades that gives lips a sheer wash of color. This revolutionary, multi-functional lip treatment smoothes, plumps and colors the lips all without irritation. The moisture-rich formula delivers soft, buttery lips in seconds with a derivative of the B-vitamin Niacin.